We are seeking an experienced, self-managed and outgoing individual with exceptional relationship-building skills. As the Home Care Marketing Administrator, you will lead the charge in developing and executing dynamic marketing strategies to propel our business forward and connect our services with prospective clients across various platforms.
In this role, you will receive a competitive base salary of $65,000, complemented by an enticing commission structure and medical benefits.
Responsibilities:
- Embrace a dynamic role that involves travel, requiring reliable transportation (Philadelphia, Bucks, Northampton, Lehigh, Montgomery, and Delaware counties)
- Craft and implement innovative marketing strategies aimed at effectively promoting our home care services to both potential clients and referral sources.
- Conceptualize and manage comprehensive marketing campaigns across diverse channels, including social media, TV, Radio, and print media (Facebook, Instagram, Twitter, LinkedIn, HubSpot, TV Stations, Google)
- Organize and represent company at local events, conferences, parades, and networking opportunities.
- Cultivate and nurture relationships with key referral sources, such as physicians, hospitals, local ethnic groups, business owners, organizations and other healthcare and social providers.
- Collaborate on the creation and deployment of impactful marketing materials, including brochures, flyers, digital materials, presentation, and promotional materials.
- Conduct detailed analysis and reporting on the performance of marketing campaigns, leveraging insights to refine strategies as needed.
- Drive the expansion of our coverage territory, contributing to the continual growth of our business.
Requirements:
- 3+ years of experience in Home Care Marketing with proven record of delivering quality leads.
- In depth knowledge of the multiple marketing platforms (direct network and digital)
Caring Family Home Care LLC, is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state, or local law. Caring Family Home Care LLC, does not accept resumes from unsolicited search firms nor recruiters.
Job Type: Full-time
Pay: From $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Referral program
- Vision insurance
Schedule:
Application Question(s):
- Do you have experience with HubSpot?
Experience:
- Home Care Marketing: 3 years (Required)
Language:
Willingness to travel:
Work Location: On the road