About the Opportunity
We are seeking a Home Care Marketer to join our private pay home care team and drive the growth and visibility of our licensed home care agency. We are specifically looking to target the South Shore of Nassau county. Candidate MUST HAVE at least two years home care marketing experience
As the Home Care Marketer, you will play a crucial role in building and maintaining relationships with referral sources, potential clients, and community organizations. You will be responsible for developing and executing marketing strategies to increase brand awareness, attract clients, and support the overall growth of their agency.
The annual base salary range is $55,000 to $65,000 plus commissions. Actual compensation offered to the successful candidate may vary based upon work experience, education, and/or skill level, among other things. Details about eligibility for bonus compensation will be finalized at the time of offer.
Job Responsibilities
- Develop and nurture relationships with hospitals, healthcare professionals, assisted living facilities, senior centers, and other potential referral sources to generate client referrals
- Conduct market research to identify trends, competitors, and potential areas of growth. Stay informed about changes in the healthcare industry that may impact home care services
- Develop and implement comprehensive marketing plans and campaigns to increase the agency’s visibility and client base
- Promote the agency’s brand and services through various marketing channels, including digital marketing, social media, community events, and traditional advertising
- Work to attract new clients by effectively communicating the agency’s services, benefits, and competitive advantages
- Organize and conduct educational seminars, workshops, and presentations to inform the community about home care services and their benefits
- Attend healthcare-related events, conferences, and meetings to build a network of professional contacts and identify opportunities for collaboration
- Manage the marketing budget efficiently and allocate resources to maximize the impact of marketing efforts
Skills:
- - Familiar with or have a tolerance for Cold Calling
- - Developing relationships
- - Qualifying Referral Sources
- - Time Management
- - Networking and Network Marketing
- - Event Coordination
- - Public Speaking
- - Handles Rejection Well
- - Results Oriented
- - Aggressive and Competitive
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
Experience:
- Home Care Marketing: 2 years (Required)
Work Location: On the road