Job Summary:
WV Digital, the fastest growing marketing company in West Virginia, is seeking a skilled Digital Marketing Manager to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote small businesses throughout West Virginia.
Responsibilities:
- Plan and execute all digital marketing strategies, including SEO/SEM, email, social media, CTV, OTT, streaming audio, newsletters, and display advertising campaigns
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Identify trends and insights, optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies to do better for our business partners
- Collaborate with internal teams to optimize the campaigns
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels
- Instrument conversion points and optimize user funnels
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Qualifications:
- Proven working experience in digital with these types of campaigns and proof of past performance will result in higher compensation.
Job Types: Full-time, Part-time
Pay: $14.00 - $24.00 per hour
Expected hours: 20 – 40 per week
Benefits:
- 401(k) matching
- Flexible schedule
- Health insurance
- Health savings account
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Clarksburg, WV 26301 (Required)
Ability to Relocate:
- Clarksburg, WV 26301: Relocate before starting work (Required)
Work Location: In person