Apono is a fast-growing startup in the identity and access space and was founded by Rom Carmel (CEO) and Ofir Stein (CTO),
with combined experience of more than 20 years in Cybersecurity and DevOps Infrastructure.
Today Apono's platform is used daily by dozens of customers across the US and globally including Fortune500 companies and was recently named in Gartner's Magic Quadrant for Privileged Access Management.
Apono's Cloud Privileged Access Platform provides companies with Just-In-Time and Just Enough access.
Empowering organizations' workforce while protecting their customers' data.
As we continue to grow, we are seeking a seasoned, data-driven Vice President of Marketing with a strong background in cybersecurity to lead our marketing efforts and drive our brand forward.
Key Responsibilities:
You will be responsible for developing and executing comprehensive marketing strategies that align with our business goals, enhance our market presence, and drive customer acquisition and retention.
- Strategic Leadership: Develop and implement marketing strategies that drive brand awareness, lead generation, and customer engagement in the cybersecurity space.
- Market Analysis: Conduct thorough market research and analysis to understand industry trends, competitive landscape, and customer needs.
- Campaign Management: Design, execute, and optimize multi-channel marketing campaigns to achieve business objectives.
- Team Management: Lead, mentor, and grow a high-performing marketing team, fostering a culture of collaboration and continuous improvement.
- Data-Driven Approach: Utilize data analytics to measure the effectiveness of marketing campaigns, track KPIs, and inform decision-making.
- Product Marketing: Collaborate with product management and sales teams to develop compelling product positioning, messaging, and go-to-market strategies.
- Brand Development: Strengthen our brand identity and ensure consistent messaging across all marketing channels.
- Budget Management: Oversee marketing budgets, ensuring efficient allocation of resources to maximize ROI.
- Stakeholder Collaboration: Work closely with cross-functional teams, including sales, product, and engineering, to align marketing efforts with overall business objectives.
Qualifications:
- Experience: Minimum of 10 years of marketing experience, with at least 5 years in a leadership role within the Cybersecurity or DevOps industry.
- Early-Stage Company Experience: Proven experience working in early-stage companies, driving growth and scaling marketing efforts from the ground up.
- Data-Driven: Strong analytical skills with a data-driven approach to decision making and campaign optimization.
- Leadership: Exceptional leadership and team management skills, with a track record of building and leading high-performing teams.
- Smart and Fast Learner: Ability to quickly grasp complex concepts, adapt to new challenges, and stay ahead of industry trends.
- Education: Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
- The ideal candidate will be a strategic thinker and a hands-on leader with a proven track record in leading marketing initiatives at early-stage companies.
Why Join Us:
- Innovative Environment: Be part of a cutting-edge cloud first identity security company that is already making a dent in the landscape.
- Growth Opportunities: Play a pivotal role in our growth journey and make a significant impact on our success.
- Collaborative Culture: Work with a passionate and talented team that values creativity, collaboration, is data driven and working together to win!
- Competitive Compensation: Receive a competitive salary, benefits package, and equity options.
If you are a strategic marketing leader with a passion for cybersecurity and a track record of success in early-stage companies, we would love to hear from you.
Apply now to join our team and help us empower the organization's workforce while protecting their data.
$150K/yr - $300K/yr + Stock options
Location: hybrid - NYC