Job Description: Marketing Specialist
Department: Marketing
Reports To: Senior Marketing Manager
Galardi Group Inc. is the parent firm of the three QSR Brands Wienerschnitzel, Hamburger Stand, and Tastee Freez.
We are seeking a dynamic and detail-oriented Marketing Specialist to join our team. This role is responsible for managing multiple marketing projects to ensure timely completion and effective communication. Key responsibilities include customer relationship management, overseeing eblast and text message programs, guiding agencies in promotional material development, and coordinating the creation and distribution of marketing materials. The candidate will also oversee the implementation of new product tests, spearhead promotional events, and assist with commercial and photoshoots. The ideal candidate will possess strong project management, problem-solving, and creative skills, and will demonstrate a commitment to task, initiative, and teamwork.
Key Responsibilities:
- Manage projects to ensure due dates are being met successfully while maintaining excellent communication.
- Customer relationship management by responding to reviews and questions on Yelp, Google, third party delivery sites, etc.
- Oversee eblast & text message programs.
- Guide agencies in developing materials for promotions and tests.
- Generate and distribute communication and instructions to franchisees for implementation of promotions.
- Oversee implementation of new product tests at restaurants and analyze performance and results.
- Spearhead the execution of miscellaneous promotional days, including approving promotional materials, writing memos and sending it out to the field.
- Attending and assisting with commercial shoots and photoshoots for promotional materials & social media.
- Proof and approve coupon artwork & send notifications to franchisees.
- Develop, manage, and analyze coupon redemption reports for print and digital coupons. Provide coupon recommendations monthly.
- Coordination and Management of Marketing Materials: Oversee the creation, coordination, and distribution of marketing materials for local stores by liaising with store management and external agencies to fulfill requests and ensure timely delivery of printed materials.
- Work with digital agency to keep websites Wienerschnitzel and Hamburger Stand up to date. • Keep digital creative file libraries current for all brands. • Other projects and duties as assigned.
Skills and Specifications:
- Flexibility – Ability to manage multiple projects and effectively prioritize tasks and responsibilities. Quick-thinking and resourceful with the capability to adapt and change course of action when needed.
- Project management – ability to follow through from start to finish.
- Problem solving – able to gather and interpret data to solve job-related problems and find viable solutions.
- Attention to detail – follows established guidelines and procedures to ensure accuracy.
- Commitment to task – demonstrates efficiency and dependability under pressures and deadlines to complete assigned tasks and willing to commit the hours it takes to get the job completed. Shows a strong work ethic and sense of urgency about getting results.
- Initiative – Takes action proactively and addresses issues or opportunities with limited supervision to reach desired results.
- Creativity – Strong writing and presentation skills with the ability to communicate ideas effectively.
- Teamwork – Works cooperatively with others to accomplish objectives. Contributes to and supports team decisions. Strong interpersonal and leadership skills. Ability to effectively interface at all levels and with agencies and vendors.
Qualifications:
- Bachelor’s degree in marketing or a related field from an accredited institution.
- Experience Requirement: A minimum of 2-4 years of professional experience in marketing or a related field.
- Technical Skills: Highly proficient in the Microsoft Office Suite, with a working knowledge of Photoshop preferred.
- Travel Requirement: Willingness and ability to travel up to 20% of the time for business-related needs and responsibilities.
- Transportation Requirement: Must have access to reliable transportation to ensure punctual and consistent attendance and the ability to travel as necessary for job responsibilities.
At Galardi Group Inc., we provide a comprehensive compensation and benefits package designed to support the well-being and satisfaction of our employees. This package includes competitive salaries, along with a range of benefits such as medical, dental, and vision coverage. Additionally, we offer employer-paid basic life insurance, paid sick and vacation leave, me days, a 401(k)-match program, tuition reimbursement, and various other perks. We are committed to investing in our employees' success and overall happiness.
We are an Equal Opportunity Employer. Applicants for all job openings are welcome and will be considered without regard to race, gender, age, national origin, color, religion, disability, sexual orientation, military status, or any other basis protected by applicable federal, state, or local laws.
Job Type: Full-time
Pay: $68,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
- Referral program
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing: 2 years (Required)
Ability to Commute:
- Tustin, CA 92782 (Required)
Work Location: Hybrid remote in Tustin, CA 92782